Hindustan Unilever Limited (HUL)

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Hindustan Unilever Limited (HUL) Is India’s Largest Fast Moving Consumer Goods Company 


  • Run a large scale campaign pan India able to handle a large volume of calls – inbound and outbound
  • Flexibility to create a rule-based IVR campaign which can be modified as per suitable brand content to be promoted as well as to run timely consumer-focused campaigns


  • Ozonetel deployed a customized IVR application on Kookoo with the ability to handle >10000 calls at a time


  • KKT has reached over 50 million users
  • The campaign won four Lions (three Gold, one Bronze).

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“KKT will continue to augment our media reach in areas where we have no media option.”
Priya Nair, Vice-president, HUL (Detergents business)

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